A full moon is undeniably magical—especially when it comes in full blush. On April 23, 2025, New York’s night sky will be illuminated by the Pink Moon, a celestial event long associated with new beginnings and the arrival of spring. While the actual moon won’t glow pink (despite what your Instagram feed might suggest), Swatch has embraced the name and transformed it into a collectible wrist-worthy moment.
Launching just before the lunar event, the OMEGA x Swatch Mission to the Pink Moonphase will be available for a limited time starting April 1, 2025. But make no mistake—this drop is more exclusive than ever. Unlike previous MoonSwatch releases, the Pink Moonphase will only be available at select Swatch stores around the world, particularly those featuring a miniature pink Rolling Planet—adorable mini Fiat 500s wrapped in bold MOONSWATCH branding. If you spot one, you’re in a store that’s part of the mission.
Highlights:
- This model is a limited-edition collaboration between OMEGA and Swatch, inspired by the pink moon’s poetic beauty.
- It features a 42mm stainless steel case with a black and silver-pink opaline dial, accented by grade A pink Super-LumiNova.
- Quartz chronograph with moonphase indicator.
- The watch retails for USD $310 and will be available exclusively at select Swatch boutiques starting April 1, 2025, featuring a pink Fiat 500 display.
The Pink Moonphase continues the playful yet thoughtful collaboration between Swatch and OMEGA, drawing inspiration from the original Speedmaster DNA while embracing a softer, more poetic design language. Housed in a 42mm stainless steel case with a 13.75mm thickness, the watch feels solid without being overbearing—balancing sporty specifications with everyday wearability.
- Brand: Swatch
- Model: OMEGA x Swatch MISSION TO THE PINK MOONPHASE
- Diameter: 42 mm
- Thickness: 13.75 mm
- Material: Stainless Steel
- Dial Color: Black & silver-pink opaline, Grade A pink Super-LumiNova
- Calibre: Quartz chronograph with moon phase indicator
- Water Resistance: 3 Bar ( 30 metres, 100 feet )
- Price: USD $310
The dial is where this model truly shines. Featuring a black and silver-pink opaline finish, it glows thanks to Grade A pink Super-LumiNova detailing on the hour markers and hands, ensuring readability in low light with a vivid pink luminescence. Beyond its practical chronograph functionality, this MoonSwatch offers an otherworldly twist—expose it to UV light and watch the two pink moons on the moonphase indicator come alive, revealing a hidden detail on the moonphase mask that radiates an ethereal pink glow.
Adding a final touch of cosmic flair, the battery cover on the back of the watch features a moon illustration immersed in a stunning spectrum of pink shades, providing collectors with a subtle design element that feels both personal and galactic.
Powered by a quartz chronograph movement, this watch is both functional and captivating. Its 3 bar (30 metres / 100 feet) of water resistance enhances its stylish versatility.
Retailing for USD $310, the Mission to the Pink Moonphase adds a refreshing burst of personality to the MoonSwatch lineup. While the colourway may be softer than the classic black or mission-themed models, it’s this unique charm that sets it apart. It’s not just a collector’s item; it’s a fashion-forward statement, a seasonal highlight, and a tribute to lunar legends.
Whether you’re new to the Swatch scene or already have a few MoonSwatches in your collection, this release offers something unique. It’s wearable art with a cosmic narrative to share—and like all great moments, it won’t last forever.
