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The Dunk Marks the First Step in a Multi-Year Nike and LEGO Collaboration Across Sneakers, Apparel and Accessories

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Sneakerheads and LEGO enthusiasts, your worlds are about to collide. What began as viral, fan-created ideas has become a reality: Nike and LEGO are officially collaborating for several years. Together, they’re merging bricks and sneakers into one universe, blending play and performance in a way only these two giants could envision.

The initial step in this partnership is the LEGO® Nike Dunk, a buildable set that reimagines one of Nike’s most iconic silhouettes through LEGO’s playful perspective. With 1,180 pieces, the set features a rotatable brick basketball toy and the well-known “Dunk” slogan that you can build, rebuild, and proudly display. Designed for ages 10 and up, it serves as both a collectible and a creative project — a release that attracts both sneaker fans and LEGO enthusiasts.

Best of all, you won’t have to wait long. The LEGO® Nike Dunk set launches on July 1, 2025, marking the start of a series of sneaker releases, apparel, and accessories that will roll out throughout the year. With Nike and LEGO partnering up, this is more than just a collaboration — it’s the beginning of a movement where childhood imagination blends with streetwear culture. Now

Now that we’ve got the introduction out of the way, let’s get a closer look!

LEGO® Nike Air Max Dn | Image: LEGO

The LEGO® Nike Dunk Set

The highlight of this collaboration’s debut is the LEGO® Nike Dunk set (43008), which will be released on July 1, 2025. Made for fans aged 10 and older, the set includes 1,180 pieces that enable you to recreate the Dunk in true LEGO style. From the instantly recognizable shape to clever little details, it’s as much a display piece as it is a building challenge.

Along with the sneaker itself, builders will receive a rotatable brick basketball toy and the bold “Dunk” slogan, which can be assembled, disassembled, and customized to match your style. Sized at 9.5 inches (25 cm) high and 15 inches (38 cm) wide, it’s a striking model that commands attention whether displayed on your desk, in your sneaker showcase, or next to your LEGO collection.

Everything You Need to Know About the LEGO® Nike Dunk Release:

  • Release Date: July 1, 2025
  • Name: LEGO® Nike Dunk Set (43008)
  • Dimensions: 25 x 38 cm
  • Pieces: 1,180
  • Age: 10+
  • Price: USD $99.99
  • Where to Buy: lego.com/en-us

Once the LEGO® Nike Dunk set makes its debut, here’s what else is scheduled in the Nike x LEGO release calendar for 2025:

  • May 29, 2025 – LEGO® Nike Dunk set pre-order opens at LEGO.com/Nike
  • July 1, 2025 – LEGO® Nike Dunk set on sale via LEGO.com/Nike and LEGO Stores
  • August 1, 2025 – Nike Air Max Dn x LEGO Collection
  • September 1, 2025 – Nike Dunk Low x LEGO Collection
LEGO® Nike Air Max Dn | Image: LEGO
LEGO® Nike Air Max Dn | Image: LEGO
LEGO® Nike Air Max Dn | Image: LEGO
LEGO® Nike Air Max Dn | Image: LEGO

Digital & In-Person Experiences

This collaboration isn’t limited to sneakers and brick sets — Nike and LEGO are launching real-world experiences that celebrate creativity, sport, and play. The first stop is LEGOLAND California Resort, where fans can participate in the action by designing their own LEGO Minifigure athlete trading card, making a mini basketball jersey, and trying a 3-point shooting challenge. After California, the excitement moves to London, where a football-themed activation will keep the momentum going.

The 2025 schedule of events appears as follows:

  • June 7–11 – Play Arena at LEGOLAND California Resort
  • July 19–27 – Nike x LEGO Football Activation in London

As Federico Begher, SVP at the LEGO Group, states: “Play has the incredible ability to inspire and spark creativity in every child, and at the LEGO Group, we truly believe in that power. We’re excited to kick off the first chapter of our partnership with Nike, blending the joy of basketball with the magic of imagination.”

Nike shares the same sentiment. “At Nike, we are dedicated to unlocking the potential of kids through play. Activating the full power of Nike – from athletes to our communities – helps us engage and inspire kids to enjoy sport as a lifelong passion. Our partnership with the LEGO Group strengthens our commitment to inviting all kids to play,” said Cal Dowers, VP, Global Kids, NIKE, In

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