The SUPER73-MZFT starts at US$1,995, making it the most affordable adult e-bike in SUPER73’s current lineup.
A 500W motor delivers a Class 2 top speed of 20mph (32km/h).
The modular battery system offers 15–20 miles of standard range, extending to 35–40 miles with a second battery.
The compact MZFT features a 27-inch seat height, internal lockable storage and SUPER73’s sturdiest frame yet.
SUPER73 has never really made e-bikes that look like regular bicycles. Based in Orange County, California, the brand has built its identity around chunky frames, fat tyres and a blend of motorcycle heritage and modern street culture. That distinctive approach has helped make SUPER73 feel as much like a lifestyle brand as an e-bike company.
Now, SUPER73 is making that world a little easier to get into. Starting at US$1,995, the new SUPER73-MZFT is the most affordable adult e-bike in the company’s current lineup, but you probably wouldn’t guess that just by looking at it. Nicknamed the “Backyard Brawler,” it keeps the low-slung, moto-inspired attitude SUPER73 is known for while introducing a smaller footprint, chunky JAKAL tyres, internal lockable storage and what the company calls its sturdiest frame yet.
That’s what makes the MZFT interesting. SUPER73 hasn’t completely reinvented its formula to chase a lower price. Instead, it’s taken much of the California attitude and motorcycle-inspired styling that made its bigger bikes recognizable, shrunk the package and lowered the barrier to entry — while adding a few genuinely useful ideas along the way.
SUPER73-MZFT | Image: SUPER73
SUPER73’s bikes have become pretty good at turning up in places you wouldn’t necessarily expect an e-bike to be, including an appearance in 2023’s ‘The Barbie Movie’. That pop-culture presence fits a brand that has always leaned heavily into style, but the MZFT brings it back to the bike itself — and, more specifically, makes that familiar SUPER73 experience easier for more riders to get into.
The MZFT sits low with a 27-inch (69cm) seat height, with SUPER73 recommending it for riders between 4-foot-10 and 5-foot-10. Its overall length is just over 55 inches, giving it a noticeably smaller footprint than some of the brand’s bigger machines, although at 85lb (38.6kg) it’s still a pretty substantial little thing. The aluminum frame rolls on chunky 16 x 4.5-inch JAKAL tyres, with two-piston hydraulic brakes at both ends.
The standard MZFT keeps the setup relatively straightforward. There’s no suspension here — it uses a rigid fork — while power comes from a 500W nominal motor paired with a thumb throttle and single-speed drivetrain. It’s sold as a Class 2 e-bike with a 20mph (32km/h) top speed, so this isn’t supposed to be the wildest or fastest SUPER73 in the garage. Instead, those compact proportions and lower seat should make it a much friendlier option for shorter riders, newcomers or anyone who simply wants something easy to jump on for a run around town.
You still get the everyday essentials, including LED lighting front and rear and a horn, while SUPER73 describes the new aluminum architecture as its sturdiest frame yet. That makes the “Backyard Brawler” nickname feel a little less like marketing fluff — it’s small and approachable, but SUPER73 clearly hasn’t designed it to feel fragile.
SUPER73-MZFT | Image: SUPER73
At US$1,995, the MZFT is now the cheapest way into SUPER73’s adult e-bike range, sitting below the US$2,395 MZFT SE and the larger machines further up the lineup. Two grand still isn’t exactly bargain e-bike territory, but for a brand that has always carried a premium, the MZFT makes that distinctive SUPER73 experience noticeably easier to get into.
And it sounds like SUPER73 wasn’t simply chasing a lower price. The company says feedback from its community played a significant role in developing the MZFT, alongside years of research and development. As CEO Travis Erwin puts it, the company wanted to combine its “deep history of moto culture” with a continued push towards innovation and accessibility, while keeping the SUPER73 experience centred around “adventure and individuality.”
That’s probably the biggest win here. SUPER73 hasn’t tried to make its cheapest adult bike look or feel like the cheap one. The MZFT still carries plenty of that unmistakable California attitude, only now it’s smaller, simpler and easier to get into, with enough clever touches — from the modular battery setup to lockable storage — to make it more than just a cut-price SUPER73.
Elias Albay is the Founder and Director of Many Men Magazine, a Toronto-based digital publication dedicated to promoting modern masculinity through style, culture, and self-improvement. What started as a personal turning point became a purposeful platform. — born from Elias’ desire to create something meaningful after completing his studies and finding no career path that truly matched his ambitions. With a background in Civil Engineering from York University and experience in Commercial Flight Operations at CAE, he applied skills, and resilience from both fields to forge a new path.
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It usually starts small — a little more forehead than usual, your barber subtly adjusting your fade higher each visit, or that sinking feeling when your selfie angles mysteriously seem higher. Hair loss sneaks in like a bad habit. One day, you’re sporting a sharp lineup; the next, you’re googling “best hats for receding hairlines.”
But before you go for a full buzzcut or spend thousands on a transplant, there’s a modern option that’s been gaining serious popularity in the grooming scene: hairline tattoos — also called scalp micropigmentation (SMP). Sound intense? Maybe. But trust us, this isn’t your cousin’s regrettable neck tattoo.
Hairline tattoos focus on precision and illusion. Tiny pigment deposits are applied on your scalp to resemble real hair follicles, giving the appearance of a fuller, sharper hairline — no surgery, no downtime, no daily upkeep. It’s like having a permanent, barber-fresh fade…minus the small talk.
In this guide, we’re covering everything you need to know: what SMP actually is, how it works, who it’s for, how long it lasts, and what the process looks like from beginning to end. If your hairline’s been playing hide-and-seek lately, this might be the comeback it needs.
What Is a Hairline Tattoo?
Let’s clear something up — a hairline tattoo isn’t about getting barbed wire or script inked across your forehead. What we’re really talking about is something much more refined: scalp micropigmentation, or SMP for short. It’s a non-surgical treatment where a trained specialist uses microneedles to deposit tiny dots of pigment into your scalp. These dots are designed to mimic real hair follicles, creating the illusion of a fuller, sharper hairline. Think of it as hyper-detailed dotwork — only instead of a canvas, the art happens right where your hairline used to be.
The magic is in the realism. When done properly, SMP resembles natural stubble or a clean, freshly buzzed head. It can rebuild a receding hairline, fill in thinning areas, or simply enhance what’s already present. Whether you have a widow’s peak advancing or your corners are beginning to retreat like a bad haircut, a hairline tattoo provides the appearance of density and definition — without surgery, creams, or questionable powders.
Now, let’s talk about pain — because we know you’re wondering. The idea of tattooing your scalp might sound intense, but most guys say it’s not nearly as bad as it sounds. The sensation is more like a series of light taps or a rubber band snapping, not some medieval torture device. It’s tolerable, especially when you remember the end result: a clean, confident look that doesn’t wash off, fade overnight, or require constant maintenance. Just one more tool in the modern grooming kit — and a very effective one at that.
How does it work?
Getting a hairline tattoo isn’t a quick buzz and go — it’s a carefully planned, multi-session process designed to deliver the most natural and personalised result possible. It begins with a consultation and ends with you walking out with a sharper, more confident look. No plugs, no pills, and definitely no combovers.
What to Expect During the Process:
The process starts with a thorough consultation, where a trained practitioner assesses your scalp, discusses your goals, and works with you to create a natural-looking hairline that suits your facial structure and current hair pattern.
The first treatment session focuses on establishing a solid foundation. Using micro-needles, the technician deposits the initial layer of pigment in small, precise spots to outline the hairline and start creating the illusion of hair density.
The second session builds on this foundation by adding more pigment for greater depth, texture, and a more natural-looking finish. This stage improves the natural appearance of the hairline, carefully blending the pigment with your existing hair or skin tone.
In some cases, a third session might be recommended, especially for clients who want a darker finish, more density, or further refinements to enhance the overall look.
After the final session, it’s common to notice temporary darkness in the pigment or mild scabbing. As the scalp heals, the excess pigment gradually diminishes, revealing a softer and more natural appearance.
Once fully healed, the treatment offers a durable, low-maintenance hairline that requires no daily styling or upkeep — providing a consistently fresh, barber-like finish with minimal effort.
If you’re seeking something permanent, sharp, and effortlessly stylish, a hairline tattoo might be just what you’ve been searching for. It’s subtle, clever, and designed to suit your lifestyle.
Who Is It For?
Hairline tattoos are ideal for men who want a sharp, low-maintenance look without surgery or gimmicks. Here’s who it’s perfect for:
Receding hairlines
Thinning or patchy spots
Buzz-cut styles
Post-transplant
Tired of hair loss products
Low-maintenance grooming
How Long It Lasts
One of the main benefits of scalp micropigmentation is its durability. A typical hairline tattoo can last between 4 to 6 years before requiring a touch-up, making it one of the most low-maintenance grooming choices. The pigment is intended to fade gradually over time, not all at once, so your hairline remains natural-looking — never patchy or overly intense.
How long it lasts depends on factors like sun exposure, skin type, and how well you care for your scalp. Oily skin, excessive sweating, or skipping aftercare can cause faster fading, while staying properly hydrated and protecting from the sun can help maintain the look longer. When the time comes, a quick refresh session is all it takes to restore that sharp, defined hairline — no fuss, no downtime.
Cost Breakdown
Let’s talk numbers. Hairline tattoos — or scalp micropigmentation — aren’t exactly cheap, but when you compare them to the cost of endless hair loss treatments or surgical transplants, they start to make a lot more sense.
On average, SMP can cost between $1,500 and $4,000, depending on factors such as your location, the technician’s experience, the size of the treatment area, and how many sessions you require. Smaller touch-ups or partial work (like just the temples) will be priced on the lower end, while full scalp treatments or more intensive density blending can reach the higher range.
Here’s a rough overview:
Small areas (like corners or a mild recession) – $1,000 to $2,000
Full hairline restoration – $2,000 to $3,000
Top of scalp or full crown work – $3,000 to $4,000+
Touch-up (after 3–5 years) – Typically $500 to $1,000.
Keep in mind — this isn’t just a one-time aesthetic upgrade. It’s a long-term investment in how you look, feel, and carry yourself. No daily maintenance, no recurring product costs, no awkward “in-between” phases. Just one upfront cost for years of peace of mind.
Fade Less, Flex More
Hairline tattoos aren’t just about appearance — they’re about owning your image and regaining control without surgery, snake oil, or high-maintenance routines. Scalp micropigmentation provides a sharp, natural-looking hairline that stays in place, doesn’t fade unevenly, or require a drawer full of styling products. It’s a wake-up-and-go kind of confidence — and honestly, who doesn’t want that?
From your initial consultation to that final mirror check, the process is simple and tailored to your features, goals, and lifestyle. Unlike trends that fade away, a well-executed hairline tattoo remains timeless — because a sharp hairline never goes out of style. Whether you’re aiming to rewind the clock, improve your self-image, or stay ahead of trends, SMP is a modern grooming choice that truly provides results.
So if your hairline’s been messing around, maybe it’s time to stop hunting for quick fixes and start making bold statements. Fade less. Flex more. Your future self will thank you.
General FAQ’S
Does a Hairline Tattoo Look Real?
Yes — when performed by a skilled practitioner, a hairline tattoo (scalp micropigmentation) can appear extremely realistic. The technique uses microdots of pigment to imitate the look of natural hair follicles. The final result resembles a freshly buzzed haircut or a naturally dense hairline. People won’t realize it’s a tattoo unless you tell them — even barbers are often impressed by how seamlessly it blends.
Is the Procedure Painful?
It’s not entirely pain-free, but most clients report minimal discomfort. Imagine it as a series of light pricks or a rubber band snapping against your scalp — mildly irritating yet very tolerable. The good news is that it’s much less intense than a traditional tattoo, and there’s no cutting, stitching, or significant recovery time involved.
How Long Does the Treatment Take?
Scalp micropigmentation usually takes 2 to 4 sessions, depending on your desired look and coverage needs. Each session generally lasts 2 to 3 hours, with about 7 to 14 days between sessions to allow your scalp to heal and the pigment to settle. By the final session, your hairline will appear fuller, sharper, and fully refined.
Will the Pigment Fade or Change Color Over Time?
The pigment is formulated to fade gradually and naturally over 4 to 6 years. It won’t turn green, blue, or become blotchy like traditional tattoo ink sometimes does. Instead, the colour softens evenly. To keep your hairline looking fresh, a simple touch-up every few years generally suffices.
Can I Still Grow My Hair Out After Getting SMP?
Yes, but it depends on your hair goals. SMP looks best when combined with short or buzzed hairstyles, as it creates the illusion of hair density at the scalp. If you grow your hair out too long, especially in areas with little natural hair, it may disrupt the visual harmony. Many men opt to keep their hair cropped close to maintain a clean, consistent appearance.
Elias Albay is the Founder and Director of Many Men Magazine, a Toronto-based digital publication dedicated to promoting modern masculinity through style, culture, and self-improvement. What started as a personal turning point became a purposeful platform. — born from Elias’ desire to create something meaningful after completing his studies and finding no career path that truly matched his ambitions. With a background in Civil Engineering from York University and experience in Commercial Flight Operations at CAE, he applied skills, and resilience from both fields to forge a new path.
