adidas x Billie Jean King ‘Blue Suede Shoe’
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adidas x Billie Jean King ‘Blue Suede Shoe’ Returns 53 Years After Making History

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  • adidas brings back Billie Jean King’s iconic Blue Suede Shoe, 53 years after the historic 1973 “Battle of the Sexes.”
  • The 2026 release reimagines the famous tennis shoe as a lifestyle silhouette while retaining its signature blue suede look.
  • King’s portrait and signature feature on the tongue, with “1973” on the left heel and the original match scores on the right.
  • The adidas x Billie Jean King Blue Suede Shoe became available August 24 through adidas, the adidas app and selected retailers.

adidas x Billie Jean King – Blue Suede Shoe is back, bringing a piece of tennis history with it. More than five decades after King stepped onto the court wearing her now-iconic blue suede adidas during the 1973 “Battle of the Sexes,” the brand has revived the shoe for a new generation. It returns 53 years after King defeated Bobby Riggs in straight sets before an estimated global audience of 90 million, a victory that went far beyond tennis by challenging perceptions of women in sport and becoming a defining moment in the broader fight for gender equality.

For 2026, the adidas’s Billie Jean King Blue Suede Shoe has been reimagined as a lifestyle sneaker rather than a stitch-for-stitch recreation of King’s original competition shoe, while still carrying that night’s history through carefully chosen details. King’s portrait and signature appear on the tongue, “1973” sits on the left heel, and the right heel carries the set scores from the famous match, giving the new release plenty of historical character without taking away from the simplicity of that unmistakable blue suede design.

adidas x Billie Jean King ‘Blue Suede Shoe’
adidas x Billie Jean King ‘Blue Suede Shoe’ | Image: adidas

It’s a clever way of handling a shoe with this much history attached to it, because from a distance you’re essentially looking at a beautifully simple pair of blue suede adidas, but the closer you get, the more those details begin to tell the story behind them. There’s no need for an overcomplicated design or an endless collection of graphics when the original shoe and the moment associated with it already carry so much weight.

For King herself, those blue shoes have never simply represented an old tennis match; they’ve become a reminder of what that night stood for, how much has changed since 1973 and, importantly, how much work remains. That makes their return particularly relevant today, with King hoping the shoes can introduce another generation to the ideas she has spent much of her career fighting for.

“These blue shoes will always represent so much more to me than one match,” said Billie Jean King. “They remind me of the progress we’ve made, but also of the work that is still ahead of us. I hope bringing them back inspires the next generation to keep pushing for equality and to use their voices to create positive change.”

That connection between past and present is what gives the 2026 release its meaning, because adidas isn’t treating the Battle of the Sexes as a piece of sporting history to be celebrated and left in 1973. Instead, the return of the Blue Suede Shoe connects King’s landmark victory with the continued growth and visibility of women’s sport today, while bringing one of adidas’ most culturally significant pieces of tennis heritage to a generation that wasn’t around to see the original moment.

adidas x Billie Jean King ‘Blue Suede Shoe’
adidas x Billie Jean King ‘Blue Suede Shoe’ | Image: adidas
adidas x Billie Jean King ‘Blue Suede Shoe’
adidas x Billie Jean King ‘Blue Suede Shoe’ | Image: adidas

The shoe also works in 2026, especially as tennis style has travelled well beyond the baseline and old-school court shoes, polos, and other racquet-sport staples have become perfectly normal everyday wear. The Blue Suede Shoe fits naturally into that world without needing a dramatic redesign, and while its history is firmly rooted in tennis, you certainly don’t need to be heading anywhere near a court to pull these off.

That simplicity might actually be one of its best qualities, especially when so many modern sneaker releases arrive wrapped in elaborate collaborations, complicated colourways and enough storytelling to fill a short documentary. This shoe doesn’t need any of that because the story is already there, leaving the blue suede construction, familiar adidas styling and carefully placed references to 1973 to do most of the talking.

adidas x Billie Jean King ‘Blue Suede Shoe’
adidas x Billie Jean King ‘Blue Suede Shoe’ | Image: adidas

The timing of the comeback makes sense as well, with adidas announcing the return on August 20, 2026, around the start of the season’s final major tennis tournament in New York. King is a long-time adidas partner, so bringing the shoe back while much of the tennis world is focused on New York feels like a fitting way to put both the sneaker and its history back in the spotlight.

The revived adidas x Billie Jean King Blue Suede Shoe became available on August 24 through adidas, the adidas app and selected retailers, giving fans the opportunity to own something that sits somewhere between a modern lifestyle sneaker and a small piece of sporting history. More than half a century after the Battle of the Sexes, plenty has changed in tennis, sneakers and, most importantly, women’s sport, which is exactly why bringing this particular shoe back feels more meaningful than simply reaching into the archive for another retro silhouette.

Billie Jean King walked onto one of sport’s biggest stages wearing blue suede adidas and left having made history, with those shoes becoming permanently linked to a night that meant far more than the result of a tennis match. Fifty-three years later, they’re back — and the story behind them still matters.

adidas x Billie Jean King ‘Blue Suede Shoe’
adidas x Billie Jean King ‘Blue Suede Shoe’ | Image: adidas
adidas x Billie Jean King ‘Blue Suede Shoe’
adidas x Billie Jean King ‘Blue Suede Shoe’ | Image: adidas
adidas x Billie Jean King ‘Blue Suede Shoe'
adidas x Billie Jean King ‘Blue Suede Shoe’ | Image: adidas
Collaborationsadidas
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$130,000 Lamborghini Revuelto-Inspired Sonus Faber Unveils A Limited Edition Loudspeaker

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  • Limited to only 50 individually numbered pairs, the Il Cremonese Ex3me – Automobili Lamborghini Edition is one of the rarest collaborations between Sonus Faber and Lamborghini.
  • Priced at USD $130,000 per pair, the speakers are available in five Lamborghini-inspired finishes and feature Corsa-Tex® suede and carbon fibre accents for an authentic supercar look.
  • Designed as a union of two Italian icons, the model combines Sonus Faber’s artisanal acoustic craftsmanship with Lamborghini’s bold, visionary design philosophy.

Sonus Faber has collaborated with some remarkable names over the years, but its latest partnership with Lamborghini pushes the brand to a new level of performance and luxury. While the hybrid V12-powered Lamborghini Revuelto rules the supercar world with raw speed and theatrical presence, the Italian marque seems determined to make its mark in the audio world as well. During Monterey Car Week at the Lamborghini Villa in Pebble Beach, the company unveiled its latest flagship: the Sonus Faber Il Cremonese Ex3me – Automobili Lamborghini Edition, a limited-edition speaker with unmistakable supercar attitude.

Limited to just 50 pairs worldwide, each speaker features a dedicated production number displayed alongside the Lamborghini badge and Sonus Faber logo—small but meaningful details that highlight its exclusivity. Priced at USD $130,000, the speaker offers the optional Sonus Faber sound system in the Lamborghini Revuelto for an additional USD $10,000, which seems quite reasonable in comparison. Considering the Revuelto itself, with a staggering price of just about USD $600,000, this collaboration elevates the concept of “upgraded audio” to an entirely different level.

Even with that price tag, Sonus Faber’s reputation speaks louder than its cost. The Il Cremonese Ex3me is already considered one of the best loudspeakers out there, even before Lamborghini stepped into the picture, backed by a history of award-winning craftsmanship—including the Stereo Sound Grand Prix Golden Sound award won by the Stradivari G2 last year. Now, which songs are worth being played through a speaker built with this much passion and ingenuity?

Sonus faber Il Cremonese Ex3me – Automobili Lamborghini Edition | Image: Lamborghini

Sonus faber Il Cremonese Ex3me – Automobili Lamborghini Edition Specifications

The speakers may come with a formidable price tag, but at this level of engineering, they might be worth it. Drawing from both Lamborghini’s supercar mindset and Sonus Faber’s audiophile pedigree, the Il Cremonese Ex3me – Automobili Lamborghini Edition is packed with advanced acoustic technology and materials usually reserved for the very top of the high-end audio world.

Here are the main specifications for the Sonus Faber Il Cremonese Ex3me – Automobili Lamborghini Edition:

Specifications:

  • System: 3.5-way, full para-aperiodic vented box
  • Drivers:
    • Tweeter: 30 mm Diamond-Like-Carbon beryllium dome
    • Midrange: 180 mm M18 XTR-04, neodymium magnet system
    • Woofers: 2 × 180 mm W18 XTR-12
    • Subwoofers: 2 × 220 mm nanocarbon-fiber / Nomex honeycomb, long-throw
  • Crossover Points: 80 Hz, 250 Hz, 2,500 Hz
  • Frequency Response: 25 Hz – 35,000 Hz
  • Sensitivity: 92 dB SPL (2.83 V / 1 m)
  • Nominal Impedance: 4 Ω
  • Recommended Amplifier Power: 100 W – 800 W (undistorted signal)
  • Connectivity: 4 binding-post connectors (Mid-Hi, Low)
  • Decoupling System: ZVT
  • Dimensions (H × W × D): 114 × 40 × 62 cm per speaker (57.0 × 15.6 × 24.5 in)
  • Net Weight: 84 kg (185.2 lb) per speaker

Despite its supercar-inspired engineering, the true magic of these loudspeakers goes beyond just the specifications. Sonus Faber is recognized for viewing sound as an art, not just science; that philosophy is still carried through here. Once the technical work is completed, the brand’s own technicians fine-tune the final voicing entirely by ear, shaping each individual speaker until it meets their standards. It’s this human touch — layered on top of high-efficiency drivers, advanced materials, and Lamborghini-grade design — that transforms the limited edition into something more than a collector’s showpiece. It becomes a performance instrument, built to deliver sound with the same power and emotion you’d expect from a Revuelto at full throttle.

Sonus faber Il Cremonese Ex3me – Automobili Lamborghini Edition | Image: Lamborghini
Sonus faber Il Cremonese Ex3me – Automobili Lamborghini Edition | Image: Lamborghini
Sonus faber Il Cremonese Ex3me – Automobili Lamborghini Edition | Image: Lamborghini
Sonus faber Il Cremonese Ex3me – Automobili Lamborghini Edition | Image: Lamborghini

Sonus Faber and Lamborghini have presented this collaboration as more than just a design project, and the people involved make that clear. For Jim Mollica, Chief Marketing Officer and President of Luxury Audio at Bose Corporation, the connection between sound and speed is very personal. “Listening to music, much like driving, is a deeply sensory and emotional experience,” Mollica said.

“With the introduction of Il Cremonese Ex3me – Automobili Lamborghini Edition, we’re bringing the craftsmanship of high-performance sound and the precision of automotive design into the home. With over 100 years of combined excellence, we’re proud to continue our collaboration with our long-standing partner Lamborghini.”

That sentiment is shared on the automotive side as well. Christian Mastro, Marketing Director at Automobili Lamborghini, emphasized how naturally the identities of both brands intertwine. “With Il Cremonese Ex3me-Automobili Lamborghini edition, we celebrate the excellence of Made in Italy by merging Sonus faber’s artisanal sound craftsmanship with Lamborghini’s visionary design,” he said. “This collaboration represents the perfect union of two Italian icons. The result is an uncompromising acoustic experience that reflects our cultural heritage and our relentless pursuit of perfection.”

With only 50 individually numbered pairs produced, securing one requires quick action — and the process goes directly through Lamborghini. The Sonus Faber Il Cremonese Ex3me – Automobili Lamborghini Edition costs USD $130,000 per pair and is available in five Lamborghini-inspired finishes: Giallo Countach, Arancio Egon, Blu Marinus Matte, Verde Mercurius, and Nero Nemesis Matte. Each speaker features automotive-style detailing in Corsa-Tex® by Dinamica suede and carbon fibre, creating a look as dramatic as the supercar that inspired it.

Sonus faber Il Cremonese Ex3me – Automobili Lamborghini Edition | Image: Lamborghini
CollaborationsLamborghini
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