• PUMA and the Aston Martin Aramco F1 Team unveiled the limited-edition Homecoming Collection for the 2026 British Grand Prix at Silverstone.
• The collaboration introduces velvet across its Replica and Lifestyle ranges for the first time, giving Aston Martin’s racing green a richer finish.
• The six-piece collection includes a replica cap, three T-shirts and two sneaker styles, with the racing-green Basket Sneakers serving as the standout piece.
• Prices range from USD $47.50 / CAD $69.50 for the Graphic T-shirt to USD $116 / CAD $169.50 for the Replica T-shirt and Basket Sneakers.

Velvet and Formula 1 rarely come together, yet the PUMA x Aston Martin Aramco F1 Team partnership has found a surprisingly natural connection. Led by Fernando Alonso and Lance Stroll, the Homecoming campaign combines the team’s deep racing green with the well-known setting of Silverstone, creating a sleek, almost formal look that feels very different from the usual technical fabrics and crowded, sponsor-filled style of typical motorsport clothing.

Making its world debut at the 2026 British Grand Prix, the limited-edition collection uses velvet in the partnership’s Replica and Lifestyle lines for the first time. The fabric gives Aston Martin’s racing green a softer shine and richer look, creating a mix that PUMA calls “at once unexpected and entirely right.” Instead of seeing teamwear just as a uniform for race weekends, the collection offers fans clothes that can easily be worn from the track to everyday life.

The range includes Silverstone replica and graphic T-shirts, an oversized tee, a matching cap, and two shoe options: the racing-green Basket Sneakers and the darker Caven III. PUMA says the collection is “built for fans who refuse to blend into the grandstands. Or anywhere else,” and that spirit is clear in every item. With the Homecoming Collection lined up on the Silverstone grid, it is time to go lights out and see how PUMA has turned velvet, racing heritage and lifestyle design into a different kind of Formula 1 fanwear.

Long before velvet was added to the wardrobe, PUMA and the Aston Martin Aramco Formula One Team had built their partnership around performance. Announced in November 2024 before the 2025 season, the long-term deal made PUMA the team’s Official Sportswear, Athleisure and Technical Gear Partner, responsible for providing the drivers and the whole team with racewear and footwear designed for high performance.

PUMA branding also appeared on the AMR25, placing the company directly inside Aston Martin’s racing programme. “We are excited to welcome PUMA to the Aston Martin Aramco family. This partnership celebrates our shared drive for innovation, speed and precision – values that resonate with fans around the globe. Together, we are shaping a new way for fans to connect with our team, and we are excited to see how this collaboration comes to life in 2025,” said Aston Martin Executive Chairman Lawrence Stroll.

The Homecoming Collection expands on the lifestyle part of that original deal, which promised to bring “the heat to the street” with limited-edition fanwear and fashion-focused collections. PUMA has over 75 years of sports history and decades of motorsport experience since the 1980s, but its work with musicians and designers has also given it a strong link to fashion and street culture.

PUMA CEO Arne Freundt described the partnership’s broader ambitions when it was first announced, “Partnering with the Aston Martin Aramco Formula One Team marks a significant milestone in our long-standing history of motorsport. Just like the team, PUMA is committed to advancing the sport through cutting-edge innovations. We are excited to support Aston Martin Aramco’s success by providing high-performance racewear and to inspire the team’s fans with premium products and compelling stories from the world of motorsports.”

The balance between performance and lifestyle splits the Homecoming Collection into two clear parts. The Replica range sticks closely to Aston Martin’s race weekend outfit with the 2026 Team Silverstone GP Replica T-shirt and matching cap, both showing the team and partner logos linked to the British Grand Prix. The Lifestyle range has more freedom to move away from the race area, offering a Silverstone GP Graphic T-shirt and oversized tee that bring the team’s racing green into a more relaxed, casual wardrobe.

The footwear completes the lineup with two different options. Finished in Green Lux and PUMA Silver, the Basket Sneakers have the velvet look on a leather-and-polyester upper and stand out as the clearest example of the collection’s Homecoming theme. The Caven III is simpler in PUMA Black with Lime Shimmer details, making it easier to wear away from the track. If we had to pick one piece as the best, the racing-green Basket would take the top spot because it shows the colour, texture and unique style that make this Silverstone collection different from regular Formula 1 merchandise.

• Silverstone GP Graphic T-shirt — USD $47.50 / CAD $ 69.50
• 2026 Team Silverstone GP Replica Cap — USD $53 / CAD $77
• Aston Martin F1 Team Caven III Sneakers — USD $79 / CAD $115.50
• Silverstone GP Oversized T-shirt — USD $105.50 / CAD $154.00
• 2026 Team Silverstone GP Replica T-shirt — USD $116 / CAD $169.50
• Aston Martin F1 Team Basket Sneakers — USD $116 / CAD $169.50

Limited-edition Formula 1 fanwear covered in Aston Martin’s racing-green velvet sounds like it should come with paddock-club pricing, but this collection remains relatively approachable. Every piece sits below USD $120 or CAD $170, with the graphic T-shirt and replica cap offering the most affordable entry points, while the GP Replica T-shirt and Basket Sneakers share pole position as the most expensive items.

The PUMA x Aston Martin Aramco F1 Team Homecoming Collection is available through PUMA, selected retailers and the official Aston Martin F1 Team store. Availability, delivery estimates and associated costs vary by market, so customers in Canada and the United States should consult the appropriate regional storefront before purchasing.

If we had to choose between the Replica T-shirt and Basket Sneakers at the same price, our money would go straight to the shoes. The shirt delivers the authentic race-weekend look, but the velvet Basket captures what makes this collaboration memorable, turning Aston Martin’s home-race colour into something that can keep running long after the Silverstone weekend is over.