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Rolls-Royce Dropped A Phantom In A Pool To Celebrate A legendary Drummer!

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When Rolls-Royce hits a milestone, the world watches closely. This year marks the 100th birthday of the Phantom, the marque’s flagship model, and the brand chose to celebrate it in a way no one could ignore—by dropping one straight into a swimming pool. It wasn’t just for show; it was a bold nod to the Phantom’s rebellious spirit and its rich connection to music and culture.

The Phantom has always been more than just a car. Since its debut in 1925, it has served as the ultimate symbol of wealth, creativity, and luxury self-expression. Kings and queens have travelled in one, rock stars have customized them wildly, and today’s hip-hop icons still rap about its glowing Starlight Headliner. Elvis Presley, John Lennon, and Pharrell Williams all counted themselves among Phantom’s owners, and each helped cement its reputation as the vehicle that transforms presence into power.

But despite its prestige, the Phantom remains closely linked to myth and mischief. This is most evident in the famous story of Keith Moon, the drummer for The Who, who was said to have sent a Rolls-Royce into a hotel pool during one of his notorious parties. Whether it happened exactly as told doesn’t matter—the story has become legend. And a century later, Rolls-Royce embraced that legend by creating a modern reimagining that showed the Phantom still knows how to make a splash.

Highlights:

  • Rolls-Royce celebrated the Phantom’s 100th birthday by immersing a Phantom Extended body shell inside the Lido in Plymouth, England.
  • The stunt honours the myth of Keith Moon, drummer of The Who, who was said to have driven a Rolls into a hotel pool in the 1970s.
  • The selected location also links to John Lennon and The Beatles, who were photographed at the same lido in 1967 during Magical Mystery Tour.
  • Today, a used Phantom V sells for around USD $150,000, while a new Phantom Extended commands well over USD $600,000.
Rolls-Royce Phantom Extended in Pool | Image: Rolls-Royce

The Phantom’s history reflects the history of Rolls-Royce itself in many ways. The Phantom I replaced the legendary Silver Ghost in 1925 and quickly gained a reputation as the “best car in the world.” Successive generations pushed the limits: the Phantom III introduced a V12 engine in the 1930s, while the Phantom VII redefined modern Rolls-Royce luxury in 2003 under BMW’s ownership.

Today, the Phantom VIII continues the tradition with a twin-turbocharged 6.75-litre V12 delivering 563 horsepower, paired with an eight-speed automatic transmission. Add in Rolls-Royce’s renowned “Magic Carpet Ride” suspension, and you get a driving experience so smooth it feels less like motoring and more like gliding.

Yet the Phantom’s true genius lies not only in its engineering but also in how it serves as a canvas for its owners. Every Phantom is handcrafted at Goodwood in England, with clients having the freedom to personalize nearly every aspect. From custom paintwork and rare wood veneers to bespoke embroidery and even one-of-a-kind artworks displayed in the “Gallery” dash, a Phantom is never just bought—it’s commissioned. That individuality has made the Phantom not just a vehicle but a statement piece, one as distinctive as the personalities who select it.

Rolls-Royce Phantom Extended in Pool | Image: Rolls-Royce
Rolls-Royce Phantom Extended in Pool | Image: Rolls-Royce
Rolls-Royce Phantom Extended in Pool | Image: Rolls-Royce
Rolls-Royce Phantom Extended in Pool | Image: Rolls-Royce

Of course, no story of the Phantom is complete without its link to music. Lennon’s yellow Phantom V became a symbol of the 1960s, while Elvis added Hollywood glamour, and hip-hop culture has kept the car’s image alive for decades. Pharrell Williams and Snoop Dogg rolled a Phantom into their 2004 hit Drop It Like It’s Hot. Lil Wayne featured one on his Tha Carter II cover. And countless artists have mentioned the Starlight Headliner in lyrics as a metaphor for living under your own personal galaxy. As Chris Brown-ridge, Chief Executive of Rolls-Royce Motor Cars, expressed it:

“From the Golden Age of Hollywood to the rise of hip-hop, over the last 100 years, music artists have used Phantom to project their identity and challenge convention. Their motor cars often became icons in their own right, with a lasting place in the history of modern music. This enduring connection reminds us that Rolls-Royce and the extraordinary people who are part of the marque’s story are united by one ambition: to make their presence felt.”

That legacy made the Plymouth stunt even more fitting. On what would have been Keith Moon’s 79th birthday, Rolls-Royce submerged a Phantom Extended body shell into the Art Deco Tinside Lido, overlooking the English Channel. The choice of location was deliberate: it was here in 1967 that The Beatles posed for one of their most famous photographs during the filming of Magical Mystery Tour. The symbolism was clear—this was a celebration of the Phantom’s ties to music, history, and myth all at once.

Rolls-Royce Phantom Extended in Pool | Image: Rolls-Royce

For those concerned about the destruction of a million-dollar Rolls, there’s no need. The Phantom used for the centenary splash was a prototype shell already headed for recycling. Its silky V12 engine and driveline were gone, but much of its interior trim remained, creating a striking image of an unmistakable Rolls-Royce gliding into the water. It wasn’t wasteful—it was performance art, celebrating a century of legends.

These days, a used Phantom V can be found for around USD $150,000, while a brand-new Phantom Extended will cost well over USD $600,000. However, no figure can measure the Phantom’s worth as a cultural icon. It has been immortalized in music, art, and film. It has served as a prop for rebellion, a symbol of elegance, and a sign of achievement. And now, it has even made a splash—literally—to celebrate its 100th birthday.

A hundred years on, the Phantom remains the car that captures imagination like no other. Dropping one into a pool wasn’t just a stunt for shock value—it was a reminder that this car has always been larger than life, a machine that exists as much in legend as on the road. And if history is any guide, the next century of the Phantom will be just as extraordinary as the first.

Rolls-Royce Phantom Extended in Pool | Image: Rolls-Royce
Rolls-Royce Phantom Extended in Pool | Image: Rolls-Royce

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Dior Men’s Winter Collection 2025–2026 Might Be the Best Fashion Show of the Year So Far

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  • Dior Men’s Winter Collection 2025–2026 was presented at Paris Fashion Week under Kim Jones’s direction.
  • The show was held at the École Militaire in Paris and showcased a mix of men’s couture and ready-to-wear designs.
  • The collection is based on Christian Dior’s Ligne H silhouette first launched in Autumn–Winter 1954.
  • Archive references are reinterpreted with precise tailoring, balanced volume, and a distinctly modern menswear perspective.

Paris Fashion Week has always shown a strong personality, but this season brought a different type of energy. Instead of pushing harder for novelty, the mood shifted towards reflection, restraint, and a renewed respect for the foundations of fashion. After years of constant experimentation and visual noise, the industry seemed ready to slow down — and that change was felt most clearly at Dior. For Kim Jones, the answer wasn’t reinvention for its own sake, but refinement: a controlled palette, a disciplined silhouette, and a clear dialogue with the past.

Unveiled at the École Militaire in Paris, Dior Men’s Winter 2025–2026 collection draws inspiration from Christian Dior’s Ligne H from Autumn–Winter 1954 as its starting point. Jones captures the bold, architectural style of that period and interprets it into a distinctly masculine form, moving away from ambiguity and towards structure, clarity, and purpose. Instead of embracing gender fluidity or theatrical flair, the collection exudes confidence in its direction, demonstrating that revisiting the past — when done intentionally — can be one of the most contemporary strategies fashion can adopt.

The idea of metamorphosis quietly weaves through the collection, influencing how Dior approaches menswear across generations rather than tying it to a single moment in time. Ligne H becomes the natural reference point for that discussion, offering a way to trace how structure and masculinity have changed while maintaining their core discipline. For Jones, the archive isn’t something to imitate, but something to reflect on — a framework that allows the past to inform the present with clarity.

As he put it, “Mr Dior’s Ligne H was in our heads even before going into the archive this season. It has elements that are graphic and angular, which felt eminently transferrable into the men’s world.” Those qualities influenced the direction of a collection focused on restraint and purpose.

That same sense of continuity carries through to the way the collection is presented on the runway, where men’s couture and ready-to-wear exist side by side without hierarchy or separation. The distinction between the two seems almost unnecessary, as craftsmanship and everyday dressing are treated as part of the same conversation. Traditional overcoats emerge as key pieces, especially those in pinstripe and herringbone, with their rigid silhouettes projecting a controlled, confident masculinity. There’s a quiet certainty in that stiffness, one that prefers form and precision over excess.

Jones’ long-standing dialogue with Dior’s womenswear archive continues here, but always with restraint. The belted, full-shaped Opera coat — from the post-war Ligne H womenswear collection — is subtly reworked, maintaining its volume while naturally fitting into the male wardrobe. Instead of feeling like a gesture or provocation, the transformation appears measured and thoughtful, highlighting that heritage can be modernised without spectacle. By keeping things pared back, Dior lets the strength of the silhouette speak for itself.

Dior Men’s Winter 2025-2026 Collection | Image: Dior

In many ways, the Winter 2025–2026 collection feels like a deliberate pause — a moment when Dior steps back from superficial reinvention and instead examines the foundations of menswear. The references span across centuries, tracing the gradual shift from the ornate excess of the eighteenth century to the cleaner, more utilitarian forms that define modern dress. Rather than leaning into nostalgia, the collection uses history as a framework to better understand where menswear stands today.

Kim Jones articulates that intent clearly. “We believed it was time to focus on Mr Dior again. We wanted to go back to the roots and concentrate on the quintessence of the house,” he continued. “There is a sense of fashion history, particularly the history of menswear, running through this collection. The shift from something quite ornate and extravagant in the eighteenth century to something more linear and utilitarian in the nineteenth, with the beginnings of modern menswear. Yet, while a lot refers to the history of fashion, this is not historical fashion. Ultimately, in this collection, we wanted to say something about now.”

That balance between past and present shapes the collection’s view of modern masculinity. Throughout the runway show, the setting itself echoed that duality: a glowing white staircase descending onto a stark, minimalist black floor. The figure of Casanova hovered as a quiet reference point, embodying a fusion of masculine and feminine influences. Instead of excess or performance, it suggested confidence, elegance, and self-awareness — a modern ‘ladies’ man’ informed equally by women’s haute couture and men’s ready-to-wear.

Dior Men’s Winter 2025-2026 Collection | Image: Adrien Dirand

Softer details are essential in balancing the collection’s sharper lines. Satin bows recur throughout, softening the overall tailoring, while detailed glass-bead embroidery—originally inspired by Monsieur Dior’s Spring–Summer 1948 Pondichéry haute couture look—adds lightness and texture. This embroidery reappears on the pink robe that concludes the show, serving as a subtle focal point rather than an embellishment, with its influence also evident in the jewelry, where craftsmanship reflects the same delicate precision.

Accessories and footwear continue that dialogue between structure and refinement. Leather goods arrive with purposeful, masculine hardware, paired with classic men’s dress shoes and the highly polished Dior Palmarés boots. The footwear offering concludes with a special-order hybrid trainer, hand-stitched and finished with archival shoe embroidery from 1961—a small but telling detail. Taken as a whole, the collection reinforces a simple truth: when it comes to reinterpreting the past with care and restraint, Kim Jones’s eye for detail remains unmatched. While this season’s approach feels more focused than recent outings, the spirit of cross-pollination — between eras, disciplines, and identities — is still very much intact.

Dior Men’s Winter 2025-2026 Collection | Image: Dior
Dior Men’s Winter 2025-2026 Collection | Image: Dior
Dior Men’s Winter 2025-2026 Collection | Image: Dior
Dior Men’s Winter 2025-2026 Collection | Image: Dior
Dior Men’s Winter 2025-2026 Collection | Image: Dior
Dior Men’s Winter 2025-2026 Collection | Image: Dior
Dior Men’s Winter 2025-2026 Collection | Dior
Dior Men’s Winter 2025-2026 Collection | Image: Dior
Dior Men’s Winter 2025-2026 Collection | Dior
Dior Men’s Winter 2025-2026 Collection | Image: Dior
Dior Men’s Winter 2025-2026 Collection | Image: Dior
Dior Men’s Winter 2025-2026 Collection | Dior
Dior Men’s Winter 2025-2026 Collection | Dior
Dior Men’s Winter 2025-2026 Collection | Image: Dior
Dior Men’s Winter 2025-2026 Collection | Dior
Dior Men’s Winter 2025-2026 Collection | Image: Dior
Dior Men’s Winter 2025-2026 Collection | Image: Dior
Dior Men’s Winter 2025-2026 Collection | Dior
Dior
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