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When Italian automotive artistry meets Japanese streetwear cool, you know something special is about to hit the road. Maserati didn’t just dip a toe into the world of fashion—they went full throttle. Enter Hiroshi Fujiwara, the legendary founder of Fragment Design and the man widely credited with pioneering the global streetwear movement. With decades of high-profile collaborations under his belt—from Nike and Louis Vuitton to Moncler and beyond—Fujiwara is no stranger to rewriting the rules.
Now, he has partnered with Maserati to leave his unique mark on the MC20 Cielo, the brand’s open-top supercar. The result? A blend of minimalism, strength, and a modern edge that redefines what bespoke automotive design can be. This isn’t just a car—it’s a cultural crossover on wheels, created for those who desire rarity, rebellion, and astonishing speed.
Highlights:
Two Impeccable Finishes: Nero Vulcano in Matte Black or Bianco Audace in Matte White—Each Features Fragment’s Lightning Bolt Instead of the Maserati Trident.
630-hp twin-turbo V6, 0–100 km/h in under 3 seconds, and a roof that disappears at the press of a button.
Sleek black leather, white stitching, Alcantara touches, and a custom collaboration plaque for a polished finish Flex.
Hiroshi Fujiwara | Image: Maserati
Fujiwara’s name holds significant weight in fashion and streetwear circles. He has collaborated with everyone from neighborhood giants to haute couture houses, and now he brings that same quiet confidence to the MC20 Cielo through Maserati’s Fuoriserie customization program—which literally means “out of the ordinary.” That’s precisely what this is.
The collection showcases two exclusive MC20 Cielo builds. First up is Nero Vulcano—a stealthy matte black beauty adorned with Fragment’s lightning bolt emblem instead of Maserati’s classic Trident. Next is Bianco Audace, featuring a matte white finish and matching white badging. Both designs are clean, crisp, and crafted to turn heads effortlessly.
Step inside, and Fujiwara’s minimalist charm captivates. The cabin features black full-grain leather complemented by sharp white stitching. It includes 6-way power sport seats, an Alcantara-lined steering wheel, and the recognizable Trident embroidered on the headrests. Between those headrests lies a stylish brushed metal plaque, designating this as a unique collaboration.
But don’t let all that quiet cool fool you—the performance is still pure Maserati madness. Under the hood sits a 3.0-liter twin-turbo V6 Nettuno engine, the same beast that powers the standard MC20. It churns out 630 horsepower and 730 Nm of torque, launching from 0 to 100 km/h in under three seconds. Just like the original, the Cielo version features a retractable electrochromic glass roof—clear one second, opaque the next. It’s equal parts sci-fi and supercar.
“Fuoriserie means ‘out of the ordinary’ in Italian, and our Trident’s customization program is conceived to create extraordinary experiences for our clients. Our wish here is for them to express their personality and passion by creating their very own Maserati. Just like Hiroshi, everyone can choose from a wide range of personalization features from our Fuoriserie collections or take more individual journeys to design true one-of-a-kind rolling sculptures,” said Klaus Busse, Head of Design of Maserati.
Thinking about making one of these rare MC20 Cielos your own? Both Fuoriserie by Hiroshi Fujiwara editions are available upon request—simply contact your local Maserati dealer to discuss specifications, availability, and when you can take one for a spin.
Elias Albay is the Founder and Director of Many Men Magazine, a Toronto-based digital publication dedicated to promoting modern masculinity through style, culture, and self-improvement. What started as a personal turning point became a purposeful platform. — born from Elias’ desire to create something meaningful after completing his studies and finding no career path that truly matched his ambitions. With a background in Civil Engineering from York University and experience in Commercial Flight Operations at CAE, he applied skills, and resilience from both fields to forge a new path.
Our team of editors and experts thoughtfully chooses each product. If you decide to buy through one of our links, we may earn a commission. Learn more. Want to know how we test products? Click here for more details.
The iPhones weren’t the only highlights of Apple’s event — the AirPods Pro 3 came with significant upgrades. This year’s model includes the biggest addition: a heart-rate sensor, a feature that quietly turns earbuds into a more capable health buddy for your workouts or daily routines. Apple has also redesigned the fit by introducing foam-infused ear tips available in five sizes, including the brand-new XXS option for people who’ve always found the previous AirPods just a bit too large. It’s a small change, but definitely an important one for comfort and seal.
Apple claims that its world’s best in-ear Active Noise Cancellation (ANC) technology can block up to twice as much background noise as its previous model, marking a significant improvement for anyone spending time on trains, planes, or in noisy gyms. Pair that with Live Translation in iOS 26 and the upgrade to IP57 water- and sweat-resistance, and you can see what Apple aimed for this year.
Considering everything packed into a device about the size of one of those small smart-home sensors barely noticeable in a corner of a room, the USD $249 price tag seems quite reasonable for what you’re getting. If you’re planning to upgrade, pre-orders open on September 10, with full availability online and in stores starting September 19.
Highlights:
“World’s best Active Noise Cancellation (ANC)”—twice Pro 2, eight-hour battery life.
AirPods Pro 3 now feature heart rate sensing, Live Translation, and an improved fit.
IP57 Sweat & Water-Resistance Makes Them Suitable for Workouts.
Preorders begin September 10, available September 19 in the United States, Canada, and 50+ regions at USD $249.
A Closer Look at the AirPods Pro 3’s Upgraded Active Noise Cancellation (ANC)
Let’s start with Apple’s bold statement, “world’s best in-ear Active Noise Cancellation (ANC)”—a claim you can find in any pair available on the market today. Big claim, but this holds true, especially considering its previous generation AirPods Pro 2, which remains a popular choice, and that’s not hard to believe as Apple managed to push things even further this year.
So, how did they do it? Well, they achieved this through three ways:
Ultra-low noise microphones
Advanced computational audio
New foam-infused ear tips for greater passive noise isolation
What happens when you put all this together? You get an Active Noise Cancellation (ANC) that feels different the moment you start listening. The AirPods Pro 3 block out up to 2x as much noise than the AirPods Pro 2 and close to 4x more than the first-generation model, which makes a huge difference if you are squeezing yourself into a busy area, trying to focus at work, or just chilling at home.
The soundstage feels more immersive because distractions fade faster, allowing your music or podcasts to sit in a clearer, quieter space. Even with that increase in isolation, Apple still managed to extend the battery life: with ANC on, the AirPods Pro 3 provide up to eight hours of playback — roughly a 33 percent increase over last year’s model.
Apple AirPods Pro 3 | Image: Apple
Apple AirPods Pro 3 | Image: Apple
Apple AirPods Pro 3 | Image: Apple
How Comfortable are the new AirPods 3?
When it comes to comfort, the AirPods Pro 3 build on what already worked and push it a bit further. The previous generation fit most people well, but Apple clearly wanted a more secure, more sealed fit this time. To achieve this, the company relied on extensive research — scanning over 10,000 ears, analysing 100,000 hours of real-world usage, and gathering data from more than 300 million measuring points. That work led to a subtle redesign intended to improve passive isolation even before ANC is activated.
The buds are slightly smaller, and Apple adjusted the stem and ear-tip shape so everything lines up more closely to the center of the ear. This makes them sit more naturally, feel more stable, and less likely to stick out — basically, no more “antenna ears.” Apple also released new foam-infused ear tips in five sizes, including a new XXS option, which will be welcome for anyone who had trouble with the previous fit.
They’re now IP57 sweat and water-resistant, so taking them to the gym or out for a run isn’t an issue. And this is where the new heart-rate sensor comes into play. Apple’s tiny custom-built PPG sensor fires off invisible infrared pulses hundreds of times per second to monitor your heart rate in real-time. It’s impressive technology for something this small, and while some people might side-eye anything that beams light into their ear canal, the idea is to make fitness tracking feel more natural and hands-free.
During workouts, AirPods Pro 3 users can measure their heart rate and track workouts with a new experience in the Fitness app on iPhone, while enjoying an upgraded in-ear fit and added durability with IP57 during activities like running, HIIT, yoga, and more. | Image: Apple
Live Translation to AirPods
The AirPods Pro 3 introduce one of Apple’s most ambitious features yet: Live Translation. It’s still in beta, but even in its early stage, the concept is remarkable. With a simple toggle, your AirPods can enable a genuine conversation with someone who speaks an entirely different language. Apple combines computational audio and its new Apple Intelligence system to keep everything hands-free, allowing you to speak naturally and hear translated responses in real time. It’s designed for travel, work, study sessions, or simply connecting with people who don’t share the same first language.
If the person you’re talking to isn’t using AirPods, Apple still provides a workaround. Your iPhone can be held horizontally to display live transcription of your speech in their language, while their responses are translated back into your preferred language via your AirPods. It’s reminiscent of the early days of FaceTime — one of those features that starts as a convenience and quickly becomes essential after a few uses.
What makes it even more impressive is when both people are wearing AirPods with Live Translation turned on. Longer conversations become simpler because ANC subtly dims the other person’s voice, helping you concentrate on the translation without losing the natural flow of the chat. At launch, the feature supports English, French, German, Portuguese, and Spanish, with Italian, Japanese, Korean, and Simplified Chinese coming later this year. It’s early days, but this could quietly become one of the main reasons to upgrade.
AirPods Pro 3 deliver a more immersive listening experience and the world’s best ANC of any in-ear wireless headphones, whether users are in transit, at the office, or winding down at home. | Image: Apple
When Can You Expect to Get Your Hands on the AirPods Pro 3?
“With AirPods Pro 3, the most popular headphones take a massive leap forward, providing fantastic sound quality and the world’s best ANC of any in-ear wireless headphones,” said John Ternus, Apple’s senior vice president of Hardware Engineering. “Combined with an improved fit that provides greater stability for even more people, heart rate sensing, extended battery life, and Live Translation enabled by Apple Intelligence, AirPods Pro 3 take personal audio to the next level.”
Customers in the United States, Canada, and dozens of other regions will be able to pre-order the AirPods Pro 3 starting Wednesday, September 10, with full availability both online and in stores beginning Friday, September 19. Pricing starts at USD $249, placing them in line with the rest of Apple’s premium audio lineup.
Elias Albay is the Founder and Director of Many Men Magazine, a Toronto-based digital publication dedicated to promoting modern masculinity through style, culture, and self-improvement. What started as a personal turning point became a purposeful platform. — born from Elias’ desire to create something meaningful after completing his studies and finding no career path that truly matched his ambitions. With a background in Civil Engineering from York University and experience in Commercial Flight Operations at CAE, he applied skills, and resilience from both fields to forge a new path.
