Snoop Dogg posing at the 2019 premiere of Once Upon a Time in Hollywood
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Snoop Dogg Is Bringing the Party to Netflix’s NFL Boxing Day Broadcast

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Netflix is making its NFL Boxing Day coverage a worldwide event, and now Snoop Dogg is officially joining in. The famous rapper will lead Snoop’s Holiday Halftime Party during the game between the Detroit Lions and Minnesota Vikings, streaming live on Netflix from U.S. Bank Stadium in Minneapolis. The game was already one of the biggest on the holiday NFL schedule, but the halftime show just made it even bigger.

Snoop Dogg is expected to perform big hits, bring holiday cheer, and have a few surprise guests, drawing more attention to Netflix’s growing role in live sports entertainment. Before the event, Snoop described the collaboration in his usual style, saying: “NFL, Netflix and your uncle Snoop on Christmas Day? We’re servin’ up music, love and good vibes for the whole world to enjoy. That’s the kind of holiday magic Santa can’t fit in a bag.” The show is part of Netflix’s NFL Christmas Gameday coverage, which also includes the earlier game between the Dallas Cowboys and Washington Commanders before the Lions and Vikings play later in the day.

Snoop’s Holiday Halftime Party

Snoop Dogg has spent years connecting with the sports world, which is why this halftime performance feels bigger than a typical celebrity appearance. Besides music, Snoop has appeared on NFL sidelines, in Olympic coverage, and at football events around the globe. His partnership with Kevin Hart during the 2024 Paris Olympics was one of the most talked-about moments of the Games, and earlier this year, he performed at the AFL Grand Final. By now, Snoop’s move between sports and entertainment just seems like the perfect fit.

That connection to football goes even further through the Snoop Youth Football League, a community program he started more than 20 years ago. Over time, the league has helped dozens of young players reach the NFL and has also created opportunities for children with physical and developmental disabilities through its Special Stars program. This is one of the main reasons Snoop is truly respected in the football world, rather than just seeming like a celebrity brought in for a quick halftime show.

After last year’s Beyoncé-led first performance, Netflix is clearly treating halftime shows as big entertainment events connected directly to its NFL broadcasts. The company knows how fast these shows take over social media and stay talked about long after the game ends. With Snoop Dogg now leading the halftime show during the Detroit Lions-Minnesota Vikings game, Netflix wants to make a regular NFL game feel much bigger than just football.

What makes it all work is Snoop’s wide appeal. Older fans grew up listening to him, younger viewers know him from TV, sports appearances, online clips, and live shows, and football fans already see him as someone closely connected to the culture around the game. With the holiday mood, the huge worldwide audience, and Snoop leading the halftime show, this already feels like one of the biggest sports and entertainment moments of the holiday season.

Snoop Dogg and Kevin Hart are posing together for their 2021 Peacock comedy special.
2021 and Done with Snoop Dogg & Kevin Hart (2021) | Image: Supplied

Netflix Is Turning NFL Boxing Day Into a Major Entertainment Event

Netflix is clearly treating this NFL Boxing Day broadcast as more than just another football game. Over the last few years, the company has steadily grown into live events, sports coverage, comedy specials, and big broadcasts meant to take over social media and lead online conversations. Bringing together the NFL and Snoop Dogg during one of the busiest holiday viewing times feels like another big step in that direction.

The launch already feels bigger than a usual halftime announcement. Netflix released a teaser narrated by funk legend George Clinton, giving the event a much bigger entertainment vibe rather than just promoting another NFL stream. With the music, celebrity involvement, and the worldwide audience expected to watch, the company clearly wants Boxing Day to feel like a shared global event instead of just a regular-season game.

Bela Bajaria, Netflix’s Chief Content Officer, described the decision to bring Snoop on board as the perfect fit for the holiday event. Speaking about the announcement, Bajaria said: “As a West Coast girl and huge fan myself, I can confidently say this is the ultimate gift we could give our members. We’re ready to drop it like it’s hot this holiday celebration.” Behind the scenes, the event is also backed by major production companies, with Jesse Collins Entertainment producing the halftime show, CBS Sports handling game coverage, and NFL Media overseeing pre-game, halftime, and post-game programming.

Snoop Dogg performing during the Super Bowl LVI Halftime Show in 2022.
Snoop Dogg performing at Super Bowl LVI Half-Time Show (2022) | Image: Supplied
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Blancpain Revives a Diving Icon with the Fifty Fathoms Automatique 42mm in Stainless Steel

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When you think of diving legends, few names carry the same weight as Blancpain’s Fifty Fathoms. Born in 1953, it was the watch that defined the modern dive category, trusted by explorers and elite naval units who pushed the limits beneath the waves. More than just a tool, it became a symbol of adventure and precision—a watch built to thrive in the depths while capturing the imagination of those on land.

Now, Blancpain is reviving that legacy with a new chapter: the Fifty Fathoms Automatique 42mm in stainless steel. It’s a return to classic proportions that enthusiasts have been waiting for, blending heritage craftsmanship with a modern, versatile design. Classic in spirit yet contemporary in execution, this watch isn’t just a reissue — it’s proof that true icons never fade; they simply resurface, stronger than ever.

Highlights:

  • Blancpain reintroduces the Fifty Fathoms Automatique 42mm in stainless steel, paying homage to its legendary diving heritage.
  • A sleek case design with a sunburst-finished dial and luminous markers ensures that elegance combines with underwater readability.
  • Powered by the Calibre 1315 automatic movement, providing a solid 120-hour power reserve.
  • Price ranges from USD $15,500 to $18,000, with strap options including sailcloth, NATO, or steel bracelet.
Blancpain Fifty Fathoms Automatique 42mm | Image: Blancpain

Blancpain’s new Fifty Fathoms Automatique 42mm demonstrates that strength and elegance can coexist. The stainless steel case strikes the right balance—robust enough to meet the demands of deep-sea diving, yet refined enough to complement a crisp shirt or tailored jacket. At 42mm, the proportions are versatile, providing the watch with presence on the wrist without appearing bulky. The combination of brushed and polished surfaces adds subtle depth, catching the light in ways that remind you this is as much a luxury timepiece as it is a professional tool.

The bezel, a signature feature of the Fifty Fathoms, commands its own respect. Unidirectional and capped with a luminous insert, it’s both practical and iconic. It accurately tracks dive times and also shapes the watch’s instantly recognizable silhouette — a look that has symbolized diving heritage since the 1950s.

Then comes the dial, a canvas of clarity and boldness. Oversized hour markers filled with Super-LumiNova ensure maximum legibility, even in low-light conditions that divers are all too familiar with. The hands are purposefully proportioned, and the typography feels both crisp and timeless. There’s no clutter, no compromise—just a straightforward design that highlights Blancpain’s ability to blend functionality with understated sophistication.

5010 1130 71S Steel Bracelet | Image: Blancpain
5010 1130 B52B Sail Cloth On Folding Buckle | Image: Blancpain
5010 1130 B64B Tropic Rubber on Folding Buckle | Image: Blancpain
5010 1130 NABA NATO Strap on Pin Buckle | Image: Blancpain
  • Brand: Blancpain
  • Model: Fifty Fathoms Automatique
  • Reference: 5010 1130 71S, 5010 1130 B52B, 5010 1130 B64B, & 5010 1130 NABA
  • Diameter: 42 mm
  • Thickness: 14.30 mm
  • Material: Stainless Steel
  • Dial Color: Sunburst Black
  • Calibre: 1315
  • Power Reserve: 120 Hours
  • Water Resistance: 30 Bar ( 300 metres, 1000 feet )
  • Price: USD $18,000 (Steel bracelet), $16,800 (Tropic rubber or sail cloth, $15,500 with pin buckle), $15,500 (NATO)

Inside the Fifty Fathoms Automatique 42mm, the Blancpain Calibre 1315, a movement that has built a reputation for both reliability and refinement. Made in-house, it provides a strong 120 hours of power reserve thanks to its three-barrel system, making sure the watch keeps running well beyond being set aside. For a professional dive watch, that kind of endurance isn’t just handy—it’s essential.

Beyond endurance, the calibre demonstrates Blancpain’s commitment to precision and craftsmanship. The silicon balance spring resists magnetism, while the careful finishing—visible through the sapphire caseback—reminds you this is more than a tool; it’s art. Each bridge and rotor has been decorated with care, balancing rugged functionality and watchmaking elegance. It’s the type of movement that quietly underscores why Blancpain has long been a pioneer in the dive watch world.

Blancpain Fifty Fathoms Automatique 42mm Caseback | Image: Blancpain

As a true diver’s tool, the Fifty Fathoms Automatique 42mm offers an impressive 300 metres of water resistance, a reminder that this watch is built to perform under pressure. Combine that with its unidirectional rotating bezel and luminous markers, and you have a timepiece more than ready to accompany you into the depths. Whether exploring coral reefs or just taking a plunge in the pool, it carries the spirit of exploration that has defined the Fifty Fathoms since its very first mission in 1953.

The Blancpain Fifty Fathoms Automatique 42mm in stainless steel is priced between USD $15,500 to $18,000, depending on the strap or bracelet configuration you choose. From refined sailcloth and NATO options to the sturdy steel bracelet, each strap not only alters the look of the watch but also affects its price.

Blancpain Fifty Fathoms Automatique 42mm | Image: Blancpain

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