Seattle Seahawks players celebrate their 29–13 victory over the New England Patriots after winning Super Bowl LX at Levi's Stadium, with Super Bowl MVP Kenneth Walker raising the Vince Lombardi Trophy.
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Super Bowl LX Prize Money: What NFL Winners and Losers Earn

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  • Super Bowl LX winners will receive USD $178,000 each in postseason bonus money.
  • Players on the losing team will earn USD $103,000, the first six-figure payout for Super Bowl runners-up.
  • The losing team’s bonus increased by USD $7,000 compared to Super Bowl LIX.
  • Kansas City Chiefs quarterback Patrick Mahomes remains the NFL’s highest-paid player, earning USD $64 million per year under his record-breaking contract.
  • Dallas Cowboys quarterback Dak Prescott earns roughly USD $3.5 million per game under his four-year, USD $240 million contract extension signed in 2024.
  • Super Bowl bonuses are set to rise again at Super Bowl LXI, with players on both teams expected to receive an additional USD $10,000.

Winning the Super Bowl is about more than lifting the Lombardi Trophy. For every player on the field, it’s a chance to cement their legacy, celebrate with teammates, and become part of NFL history. Along with the confetti, championship rings, and a place in NFL history comes a financial reward every player would love to add to their season. With millions of fans tuning in from around the world, Super Bowl LX remains the NFL’s biggest game, and reaching that stage comes with a reward worthy of football’s biggest stage.

Players on the winning team will each receive USD $178,000 for winning the championship, while players on the losing team won’t go home empty-handed. In a first for the Super Bowl, players on the second-place team will earn USD $103,000, making Super Bowl LX the first championship game in which the losing team receives a six-figure payout. This amount is USD $7,000 more than what losing players got in last year’s Super Bowl.

Of course, we know many NFL superstars earn way more than that, and some can earn additional bonuses based on individual performance, playoff appearances, and championship success. Depending on the contract, those bonuses can add hundreds of thousands—or even millions—of dollars to a player’s earnings. Separate from those individual deals, however, is the NFL’s postseason bonus system, which operates under the league’s collective bargaining agreement and rewards teams as they progress through the playoffs.

Players on teams that win their division receive USD $54,500 before the playoffs, with additional bonuses for advancing. By the time a team reaches the Super Bowl, players have already earned money from earlier playoff wins, making the USD $178,000 championship bonus the biggest playoff payout. For the winners, it’s the final reward after a successful run; for the losing team, the new six-figure payout offers some comfort after missing out on football’s biggest prize by one game.

Kansas City Chiefs quarterback Patrick Mahomes runs onto the field through smoke before an NFL game at Arrowhead Stadium.
Kansas City Chiefs quarterback Patrick Mahomes winning 3 championships after five Super Bowl appearances | Image: ESPN / NFL

When you think about NFL teams having 53 players during the regular season, those Super Bowl bonuses add up fast. A winning share of USD $178,000 per player is a big payout for the whole championship team and is one of the most valuable rewards in the league’s postseason bonus system.

That said, the bonus amount varies significantly depending on a player’s contract. Kansas City Chiefs quarterback Patrick Mahomes, the highest-paid player in NFL history, signed a record extension worth an average of USD $64 million per year, with about USD $504.75 million in guaranteed money. For players at the top of the pay scale, a Super Bowl bonus is a nice extra but only a small part of their yearly income.

The same goes for Dallas Cowboys quarterback Dak Prescott, whose four-year, USD $240 million contract breaks down to about USD $3.5 million per game. But for players earning closer to the league minimum, the postseason rewards can make a much bigger difference. Seattle Seahawks offensive tackle Mason Richman, for example, has a base salary of USD $840,000, so a Super Bowl payout is a much more significant increase to his yearly pay.

Under the current agreement between players and the league, Super Bowl bonuses will increase again next season, with players on both teams expected to receive an extra USD $10,000 at Super Bowl LXI. This is part of a long-term trend where postseason rewards grow as the NFL becomes more popular and earns more money.

Dallas Cowboys quarterback Dak Prescott prepares to throw a pass during an NFL game, holding the football in the pocket.
Dallas Cowboys quarterback Dak Prescott signs a $240 million contract extension in 2024 | Image: ESPN / NFL

The difference becomes even more striking when compared to the early days of the Super Bowl. Back at Super Bowl I in 1967, players on the winning team received USD $15,000, while those on the losing team took home USD $7,500. Even after adjusting for inflation, that winning payout would be worth roughly USD $147,744 today, still below what champions will earn at Super Bowl LX.

Whichever way you look at it, reaching the Super Bowl remains one of the most rewarding achievements in professional sports. The championship ring may be what players dream of, but the rewards of football’s biggest game have never been greater.

Seattle Seahawks win Super Bowl LX at Levi Stadium in Santa Clara, California
Seattle Seahawks win Super Bowl LX at Levi Stadium in Santa Clara, California | Image: ESPN / NFL

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HP x Scuderia Ferrari AI PC
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HP x Scuderia Ferrari AI PC Brings Race-Day Performance to Your Desktop

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  • The HP x Scuderia Ferrari AI PC is a 14-inch limited-edition laptop developed through nearly two years of collaboration with the Ferrari Design Studio.
  • It combines an Intel Core Ultra X7 368H processor, Intel Arc B390 graphics, 64GB of memory and a 1TB SSD with a 3K OLED touchscreen.
  • Ferrari-inspired details include a Rosso Magma aluminum chassis, carbon fibre, transparent Gorilla Glass, louvred cooling vents and a Poltrona Frau leather sleeve.
  • Only 4,999 individually numbered units will be produced, with US availability beginning on June 12, 2026, at USD 5,599.

HP has unveiled the Limited Edition Scuderia Ferrari AI PC, a 14-inch laptop that combines Ferrari-inspired materials and design with the latest generation of local AI performance.

Created through nearly two years of collaboration between HP and the Ferrari Design Studio, the machine features a Rosso Magma aluminum chassis, carbon-fibre construction, transparent Gorilla Glass and a cooling system designed to resemble the exposed engine bay of a Ferrari. It is considerably more involved than placing a Prancing Horse badge on an existing laptop and increasing the price.

Inside, HP has fitted an Intel Core Ultra X7 processor, integrated Intel Arc graphics, 64GB of memory and a 1TB SSD, while the 14-inch 3K OLED touchscreen offers a 120Hz refresh rate. The laptop also includes individually illuminated keys, custom Ferrari graphics and a Poltrona Frau leather sleeve made using the same type of Italian leather found inside Ferrari cars.

Only 4,999 individually numbered units will be produced, with US pricing set at USD$5,599. That makes it considerably more expensive than most premium Windows laptops, although most premium Windows laptops do not arrive looking like they spent the weekend in Maranello.

HP x Scuderia Ferrari AI PC
HP x Scuderia Ferrari AI PC | Image: HP

HP x Scuderia Ferrari AI PC Specifications

Before we look at the carbon fibre, transparent glass and Ferrari-inspired cooling system, here is what the limited-edition laptop brings to the grid. HP has settled on one high-end configuration for the US, combining an Intel Core Ultra X7 processor with 64GB of memory, a 1TB SSD and a 14-inch OLED touchscreen.

Here are the specifications for HP x Scuderia Ferrari AI PC:

SpecificationDetails
ProcessorIntel® Core™ Ultra X7 368H
Operating SystemWindows 11 Pro
AI PerformanceIntegrated Intel Arc B390 GPU
Memory64 GB LPDDR5x-9600 MT/s
Storage1 TB PCIe® Gen4 NVMe™ M.2 SSD
Display14-inch diagonal, 3K (2880 x 1800), OLED, touch
GraphicsIntegrated Intel® Arc™ B390 GPU
Refresh Rate120 Hz
Brightness700 nits
Battery & Power6-Cell 68 Wh polymer battery with a 100 W USB-C GaN adapter
ConnectivityWi-Fi 7 and Bluetooth 6.0
Ports2x Thunderbolt™ 4 (USB-C 40Gbps)
1x USB-C (10Gbps)
1x USB-A (5Gbps)
1x HDMI 2.1, headphone/mic jack
Dimensions & Weight12.31 x 8.54 x 0.33–0.52 inches
1.4 Kg – 3.04 lbs
Price & Availability USD $5,599 / Limited Edition 4,999 Pieces

The HP x Scuderia Ferrari AI PC is powered by an Intel Core Ultra X7 368H processor, paired with integrated Intel Arc B390 graphics, 64GB of LPDDR5x memory and a 1TB PCIe Gen4 SSD. HP says the complete system can deliver up to 180 TOPS of AI performance, giving it enough local processing power for supported Copilot+ features, creative applications and the increasingly long list of Windows tools now determined to include AI somewhere.

Its 14-inch 3K OLED touchscreen carries a 2880 × 1800 resolution, 120Hz refresh rate, 700-nit peak brightness and full coverage of the DCI-P3 colour space. That combination should provide sharp text, smooth movement and accurate colours for editing photos, working on design projects or admiring the exclusive Ferrari wallpapers that appear when the laptop starts.

Connectivity is similarly well covered, with Wi-Fi 7, Bluetooth 6.0, two Thunderbolt 4 ports, an additional USB-C connection, USB-A, HDMI 2.1 and a headphone jack. The laptop also includes a 68Wh battery, four Poly Studio speakers, a 100W USB-C GaN charger and HP Wolf Security for Business, all packed into a 3.04-pound body.

HP x Scuderia Ferrari AI PC
HP x Scuderia Ferrari AI PC | Image: HP

AI Performance Without a Dedicated GPU

As mentioned above, the HP x Scuderia Ferrari AI PC is powered by an Intel Core Ultra X7 368H processor with integrated Intel Arc B390 graphics, delivering up to 180 TOPS across the complete platform. TOPS stands for trillions—or tera operations—per second, an increasingly common measurement used to describe how quickly a computer can process AI workloads. Within that total, the dedicated Intel AI Boost NPU contributes up to 50 TOPS, while the CPU and GPU provide additional processing power when applications require it.

With this setup, the laptop can use Copilot+ features, Windows Studio Effects, automatic framing, background replacement, voice enhancement, and creative tools directly on the device. So, it does not have to rely only on the cloud. The Intel Arc B390 handles more than just demanding visual tasks, and the NPU manages AI features without putting too much strain on the main processor. Even without a dedicated graphics card, the system can spread AI tasks across its hardware to keep everything running smoothly.

HP x Scuderia Ferrari AI PC
HP x Scuderia Ferrari AI PC | Image: HP

The Ferrari Influence Is More Than a Paint Job

The HP x Scuderia Ferrari AI PC is the result of nearly two years of collaboration between HP’s engineers and the Ferrari Design Studio, so the connection runs considerably deeper than a red finish and a Prancing Horse badge. Its aluminum chassis is precision-milled and finished in Rosso Magma, a metallic shade containing fine particles that create additional depth as light moves across the sculpted body.

Underneath, HP combines carbon fibre with transparent Corning Gorilla Glass, leaving parts of the laptop’s internal cooling architecture visible in a nod to Ferrari’s exposed engine bays. More than 2,000 calibrated micro-perforations are incorporated into the glass to help draw air toward the fans, while three-dimensional louvred vents manage heat and pressure using a design detail that has appeared across generations of Ferrari cars.

The theme continues across the full-glass palm rest and haptic touchpad, which illuminates around its boundary when touched. Every keyboard key also receives individual RGB backlighting, with four customizable lighting animations and a full selection of colours. Even the startup sequence includes exclusive Ferrari graphics, ensuring there is very little chance of anyone confusing it with the regular office HP.

HP x Scuderia Ferrari AI PC
HP x Scuderia Ferrari AI PC | Image: HP
HP x Scuderia Ferrari AI PC
HP x Scuderia Ferrari AI PC | Image: HP

HP x Scuderia Ferrari AI PC Price & Availability

The HP x Scuderia Ferrari AI PC will be available in the United States via HP starting June 12, 2026, at a price of $5,599. The company also aims to release the laptop in Australia, France, Germany, Italy, Japan, Spain, Switzerland, and the United Kingdom, with prices differing by country. Canada will not be part of the initial launch.

HP will make just 4,999 of these laptops, and each one will have its own unique number and serial. This turns the device into more of a tech collectible than a typical HP product. Ferrari is known for creating exclusivity by producing fewer items than people want, which makes them more desirable.

Each laptop comes in special packaging that lifts the device up as you open the box. HP also adds a Poltrona Frau leather sleeve, made by the same Italian company that supplies leather for Ferrari cars. The whole experience is meant to feel more like receiving a luxury item than just picking up a new work laptop. However, you won’t find any keys, an engine start button, or a glass of champagne inside.

HP x Scuderia Ferrari AI PC
HP x Scuderia Ferrari AI PC | Image: HP
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